Just getting figures into a format that isn’t boring and actually poses as an exciting read for non-accountants is a bit of an art. But it makes you wonder why annual reports, activity reports, and stakeholder communication is so untouched by, well, art. It is almost treason to the hard work and often amazing result that numbers represent. So go ahead, shake your figures!
Innovation Lab have worked to illustration important stats, significant progress, stories behind figures and figures behind great stories for more than a decade. In our opinion, infographics represent:
- A unique way to make the important appealing as well
- A way to express your key numbers to invoke feeling and response rather than just handoff information
- An insight into the soul and the metrics of your own working that you simply could not spot had it been naked digits alone that conveyd the message